Search Engine Optimization “A Complete Guide”

Search Engine Optimization (SEO): “The Full Guide“

• Search Engine Optimization is the Google Tool decides the Google Keyword Planner. SEO is a tool which search for Keywords and provide Pay-Per-Search in google.
• Search engine optimization (SEO) is the art and science of getting pages to rank higher in search engines such as Google, Bing and Yahoo.
• Because search is one of the primary ways people discover content online, ranking higher in search engines can lead to increased traffic to a website.

How is SEO work

• SEO stands for Search Engine Optimization, it was introduced by google.
• It’s the process of optimizing your website or online content so that it ranks higher in search engine results, especially Google.
• The higher you rank, the more Highlight you become.
• And when you’re more highlight, you get more traffic, more leads, and possibly more customers.

How Search Engines Work

1. Crawling

Search engines send out bots that scan websites across the internet. They look at your pages, follow links, and gather information.

2. Indexing

Once your website is on Internet , the information is stored in the search engine’s database.

3. Ranking

When someone types a query, the search engine looks through its index and shows the most relevant pages in order of usefulness.

This is where SEO comes in—it helps your site be seen as one of the most relevant.

Google Keyword Planner – “ The Heart of SEO”

• You can’t talk about SEO without talking about keywords.

• These are the exact phrases people type into search engines.

• Good SEO starts by finding out what your audience is searching for and naturally incorporating those terms into your content.

Creating SEO Content

• Search engines love content that is valuable, relevant, and easy to understand. Here are some tips:

• Write for humans first, search engines second.

• Use headings (H1, H2, H3) to organize content Sub heading.

• Naturally include keywords—no keyword stuffing!

• Add images with proper alt tags.

• Provide unique, original insights.